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"Leasing" Apps vs Selling Apps
I have been talking to some of the local businesses in the area and the feedback I have gotten is the fear of what 2016 will bring so they are not spending if they don't have to. That wouldn't be a blow off would it? My price point is $999 for both iphone and Android apps. Additional features extra. I also am charging $29.95 as a monthly maintenance fee. I am still getting my feet wet here so until I find out the prices on the street in my area I am starting at $999 and adjust as I go. Same for the monthly maintenance fee.
Here is my idea and I need feedback so here goes. Instead of selling the app why not lease it to them as a last resort before leaving the prospect? Lets say they resist on the initial price of $999 for purchasing the app. Instead of dropping my price suppose I give them an alternative of "leasing" the app.
Here is my math: $99 down for the iphone app and $149 for both iphone and android so I cover my costs and $79.99 per month for 24 months after which the monthly maintenance fee goes to $29.95. Any additional features like QR code to be added to the $99 or $149.
24 months x $50 extra per month = $1200 $200 in "interest" is not bad over 24 months. At least I can build on my monthly income this way instead of getting nothing if they don't buy. Lets say I can lease 10 apps over the next 60 days, that is $800 a month income rather then $0 or am I missing something?
Thoughts????? BTW the prices above are not set in stone just an example.