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5 Years App.Cat - 1 Year Lounge
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If you DON'T TALK about it - Who'll know? - Learn NEW ways to Promote & Sell Apps?
ATTITUDE | KNOWLEDGE | TECHNIQUE | WISDOM. Successful sales people have these qualities. Do you?
There are countless ways of promoting Apps in the marketplace. Like newspapers, leaflets etc. This discussion is about helping one another share more effective ways of growing an App business through marketing, interesting techniques and unique methods of finding a sales, closing them and gaining referrals.
It all matters when selling anything and if you have some wisdom or experience that can help, why not share? No matter how silly, small or large your idea is - here everything is welcome!
What do you say? What do you do? How do you respond to questions, comments and objections? How do you close a deal? And how do you follow up with a client to keep them coming back to you or referring more business?
NO HARMFUL CRITICISM | ONLY HELPFUL ENCOURAGEMENT ;-)
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I spoke to a magazine company that sends out 18000 to Resturants, the advertising director said that he feel our passion in the product, so much so he is giving us a double page in the next issue to showcase us and the apps. Yes we have agreed to take a small ad in the mag but we are talking a few hundred, to me it is a great opportunity to get in front of a possible 18000 Resturants for a small price, plus the bonus of two full color pages thrown in.
Fingers crossed it works well!
Happy to keep you all informed?
Of those people, when I think someone needs to have one for their business, I visit them a few days later to drop off an overview I've prepared and say to them, maybe you'll like to know more about how useful an App can be for your business, I'm busy right now, maybe we can arrange a coffee? If I can make an appointment - I will. Then I revisit and normally get a sale immediately over coffee or lunch.
One of my secretes is I give a business TIME to PLAY with the App. Then the App has time to influence the business and becomes totally irresistible. The business decision to have one builds up and they are naturally compelled to buy.
Have you made an App for your App business? Do you share it with everyone you meet?
I call it "penetrating an industry from within". So don't by shy to go for obscure markets!
So, one idea I put to a restaurant to help promote his app was:
Once there diners had finished there meal, why not ask them to leave some feedback on there experience. He can then offer them an iPad and ask them to complete the contact form, which is labeled feedback form. The customer can put in there name and contact details plus leave a few lines of feedback. This is of course sent to the restaurant email account, but then copied and pasted to there testimonial page allowing other customers to see the level of service.
I explained that it has multiple advantages
1) Your staffs customer service will improve
2) Your app is showcased
3) Customers who did not know about your app, now do
4) Boost your overall restaurant and the service it provides
5)You look good for the suggestion and marketing tip
6) Customer data captured.
i appreciate that not every restaurant can do this but some might like the idea
My main business is a photography and Videography company and I am seriously thinking of doing a few small short videos of different ideas to help push apps.
If I do it would be great to get other app.catters ideas and feedback, I will do the video but of course mention who's idea it is and then upload to you tube or somewhere so you can all get the benefit from them?????????
Again sorry to ramble on!!!!!!!!
Please keep it up @perfectp
Then inside this software you can import the finds and send a Text and video message to these clients via email. The idea behind it is, If they view the video, I then get an alert and by whom has looked.
Then the follow up. Ok, sounds great, I have had it for 2 weeks now and done nothing as I am trying to put video together to show all the features and target the fact that they are not mobile optimized, and do the voice recording. However I suck at the voice recording bit and think I sound like a chip monk. My opinion any way. may sound fine to others, but I think now I have fifty goes at it.
What I have discovered, trying to fit everything in and getting the point across without rambling is really hard..... I find I just keep on rambling.
The software is not cheap as I say, it costs about $100 per month, or at least this is what I paid. Signed up for a quarter to give it ago. If anyone is interested it is called Leadnova However I can keep you posted on how I go in the end when I get this out there on clients desks. I figure if I only land 1 in 20 it is easier than cold calling. Also if anything it is getting your brand known. So If they don't want to do anything now, hopefully we can pick them up down the track.
Ok, I rambled enough...
This video is part of your promotion package when you become a licensed app seller with our e-commerce package. You do the math...
Hope all is going well.
Dave